What made you pursue a
career in floristry?
Growing up, my mother would paint
beautiful floral watercolours that she framed and hung throughout
our house, and I always knew I would work within the creative
industries. I used to live in De Beauvoir and would make a weekly
pilgrimage to Colombia road flower market most Sundays with my dear
friend Kevin. I loved talking to all the wholesalers and learning
all the flower names, varieties and eventually carrying home
bundles of fresh flowers. I made the transition from fashion to
floristry in 2014, as I had wanted to start my own business for
some time. I gained a city and guilds qualification and refined my
skills on the McQueen's flower school career course. I come from an
entrepreneurial family and felt like I was ready for a new
challenge.
Which part of your job do
you enjoy the most?
I love the variety of being a
florist as no two days are the same. From early flower market runs
to site visits in beautiful venues across the UK and lastly
creating flowers for a variety of brands and private clients.
What is your favourite
flower, and why?
I adore sweet peas for their
delicate nature and incredible scent. Peonies come a close second
and are often requested by our brides. We have even had brides move
their wedding date to coincide with the short Peony season which
runs from late April to mid- June.
What is your personal
design style?
I studied womenswear design at
university and have always favoured a pared-down approach to my
personal style. I like to invest in accessories from French and
English heritage brands. I always wear jewellery gifted to me from
my family from important birthday milestones.
Floristry wise I hope that my
designs remain timeless and have a slightly ethereal quality to
them while still retaining a luxurious feel to them.
Where do you seek
inspiration?
I adore all things cinematic and
watch dozens of films each month. I live a couple of tubes stops
from the V and A museum and always visit their fashion exhibitions.
The garden museum-based next to Lambeth Palace is a wonderful
resource and genuinely awe-inspiring. Sarah Louise Law's dried
hanging floral installation was a personal favourite. I also love
to travel and really enjoyed exploring Lisbon and Marrakech last
summer.