Aspinal of London and Beulah have collaborated on a special charity project by creating two limited edition 'Blue Heart' clutches, with Beulah's iconic blue heart print featuring on the exterior and interior linings of both bags.
25% of the profits from the sale of each limited edition Blue Heart Clutch will be donated to the United Nations Blue Heart Campaign.
The Blue Heart Campaign is an awareness raising initiative to fight human trafficking and its impact on society. The Blue Heart logo represents the sadness of those who are trafficked while reminding us of the cold-heartedness of those who buy and sell human beings. The use of the blue UN colour also demonstrates the commitment of the United Nations to combating this crime against human dignity.
In the same way that the red ribbon has become the international symbol of HIV/AIDS awareness, this campaign aims to make the Blue Heart into an international symbol against human trafficking. By "wearing" the Blue Heart Clutch, you will raise awareness of human trafficking and join the campaign to fight this crime: these are truly bags with a heart.